We will review your existing setup for collecting behavioural data, assess whether it’s fit for our purposes and make recommendations about areas that could be improved.
What behavioural data - if any - am I collecting?
If required following our initial check, we will work with your technical team and assume the responsibility of ensuring that your website is collecting all behavioural data correctly and in line with our best practices, ready for use for optimisation efforts.
How can I be certain I am collecting behavioural data correctly?
Now that we know your behavioural data is being collected correctly, in order for you to easily monitor website performance we will build a suite of dashboards that will surface the key metrics relating to our three key customer perspectives - Optimising Performance, Increasing Motivation and Reducing Friction.